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Special offer
Want to attract and win even more of your favourite clients and projects?

Get this new client pipeline CPD mini-course for 30% off the usual price

Complete the mini-course before your Draw Your Why interactive workhop, to enhance your knowledge of client-facing messaging

Learn the key channels and metrics to monitor to build a strong and reliable pipeline, to sustain your practice long-term

Add to cartA$60.00

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You will not be charged for this purchase, but if you choose to make an optional purchase later, this card info will be used to complete that transaction!

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Draw Your Why1.5 Formal CPD points for architectsA$90

Draw Your Why: how to design your way to a meaningful life in architecture is an entirely new way for architects to think about their purpose and practice, and how to align them for success.


It's a fun and insightful process – and best of all – it involves drawing!


In this interactive workshp you'll learn:

How to align your purpose-driven goals with your project and practice objectives and outcomes;

How to identify key target audience/s and tailor your practice communications to them;

How to create clear messaging that connects and engages with your future clients and wider audience/s;

How to develop and apply storytelling techniques to communicate the value of your unique design approach; and

How to sketch out your customised action plan, to guide future implementation and learning.

The training is worth 1.5 Formal CPD points and will deliver outcomes related to the following Competencies from the National Standard of Competency for Architects 2021:

PC2 Implement practice resources and apply ethical employment practice methods and quality assurance systems to facilitate efficient, consistent and timely delivery of architectural services;

PC7 Apply and follow processes for clear and consistent communication with clients and relevant stakeholders throughout the project, including obtaining approvals from clients and stakeholders; and

PC34 Communicate conceptual design proposals and associated information to client, stakeholders and communities using appropriate and culturally responsive methods appropriate to different audiences.

Click these links for more information about the Learning Outcomes and Rachael's credentials to teach this CPD experience.
  • Total payment
  • 1xCPDE 6: Draw Your WhyA$90
    -+

All prices in AUD